Monopoly
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In economics, a monopoly exists when a specific individual or an enterprise has sufficient control over a particular product or service to determine significantly the terms on which other individuals shall have access to it
Definition
Monopoly: Sole seller of a product with no close substitutes.
Why Do Monopolies Rise
- A key resource is owned by a single firm
- The government gives a single firm the exclusive rights to produce a type of commodity
- The costs of producing goods and services that makes production by one large firm more efficient than many small firms
Monopoly Profit
Demand curves for a Monopoly
Unlike a competitive firm, a monopoly faces a downward sloping demand curve because it is the sole producer in the market. In other words, a monopoly has to lower its price in order to sell more output.
This is consistent with the law of demand.
Profit Maximization for a Monopoly
Like any other firm, the profit maximization point is where the marginal revenue curve intersects the marginal cost curve.
However, because the monopoly faces a downward sloping demand curve, it can charge a price higher than the profit maximization price at the profit maximization quantity.
Measuring the Profit Area
Profit = TR - TC
This can be rewritten as:
From this we know that is the price and is the ATC
Therefore,
This equation can be represented on the graph as the rectangle for the monopoly profit
The height of the rectangle is price
The ATC is equal to the profit per unit sold
The width of the box is the number of units sold
The equation is therefore the area of the rectangle
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