Course:COMM295-FRE295

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Managerial Economics
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FRE 295
Section: 106
Instructor: James Vercammen
Lesley Chan

comm295@sauder.ubc.ca

Email: james.vercammen@sauder.ubc.ca
Office: HA 268
Office Hours: Tu/Wed 3pm-4pm
Class Schedule: Tu/Th 11am-12:30pm
Classroom: HA 491
Important Course Pages
Syllabus
Lecture Notes
Assignments
Course Discussion


Course Description

Managerial Economics covers the economic foundations of managerial decision–making. Topics include supply and demand, empirical methods, production and cost, organization and objectives of the firm, competition and monopoly, pricing with market power, oligopoly and monopolistic competition, game theory, uncertainty and information, the agency problem, behavioural economics, and market failure.

Learning Objectives

By the end of the course, students should be able to apply economic models and economic analysis to a wide range of business problems, especially pricing decisions and competitive strategy decisions. In carrying out economic analysis students should be comfortable using diagrams, a variety of mathematical techniques, and spreadsheets.

Assessment

Note: dates are from Fall 2013

Activity Percent of Grade
Assignment #1 Distributed Sept. 19, due Oct. 3 5%
Assignment #2 Distributed Nov. 9, due Nov. 23 at beginning of class 5%
Midterm Exam Thursday, Oct. 27, 6:30—8:30 pm HEBB 100 35%
Class Participation (including clicker questions) 10%
Final Exam 45%
TOTAL: 100%

Resources

Required Textbook: Managerial Economics and Strategy, 2nd edition by Jeffrey Perloff and James Brander. This textbook is available in the UBC bookstore or can be obtained at lower cost as an e-book from the bookstore or on-line. Used copies of the 1st edition are also acceptable. Used copies of earlier (custom paperback) editions are not recommended. Access to the helpful online resource MyEconLab comes with new copies, but is not required. Access to MyEconLab by itself is sold at http://catalogue.pearsoned.ca/educator/product/Managerial-Economics-and-Strategy-Plus- MyEconLab-with-Pearson-eT ext-Access-Card-Package/9780134472553.page.

Technology Requirements: All students must have an iClicker and should have a laptop computer. All students must be able to access the Connect website for the course.

Course Schedule

course schedule

Academic Integrity and Plagiarism

All UBC students are expected to behave as honest and responsible members of an academic community. See http://www.calendar.ubc.ca/vancouver/index.cfm?tree=3,54,111,959